• We Work with Visionary Leaders to Build Heart-Centered Businesses

    We specialize in empowering visionary leaders and businesses to transform their leadership by building self-awareness, courage, and resilience.


    We understand that as an organizational leader, you strive to create positive change and meaningful impact in the world. Yet, the path to becoming a transformational leader can be daunting, especially when you're held back by fear and self-doubt.


    That's why we're here to help. Our team of experts is dedicated to helping you overcome these challenges and unlock your full potential. We'll work with you to gain clarity on your vision for the future and empower you to dream bigger than you ever thought possible.


    Through our proven methods, you'll gain access to your inner resources and become a leader who inspires others while staying true to yourself. We'll help you lead from the heart and create a sustainable impact in the world, making a difference that will be felt for years to come.


    Join our movement to create a better world through heart-centered leadership. Let us help you become the leader you were meant to be. Contact us today to learn more!

  • About Amanda

    Amanda Parker

    Founder, The Courage Factory

    Leadership Coach & Facilitator


    Amanda is the Founder of The Courage Factory® and Creator of the Alchemy Transformational Leadership Program.


    Through a unique mix of business and leadership expertise and a deep foundation in energy work and transformational practices, Amanda helps her clients do the deep inner work which allows them to truly lead a business and life they love. Her work focuses on empowering leaders to build practices and behaviors that help them increase their resilience and confidence as a leader.


    Amanda supports leaders and organizations to thrive in continually changing circumstances - bolstering their business practices to ensure they know how to Lead Virtual (and Hybrid) Teams, Lead Through Change, and instill Transformational Leadership practices in their day-to-day business.

  • Maria, Brand Strategist & Designer

    "Amanda is gifted at what she does. She has a demeanor that makes you comfortable right away and allows you to open up. She’s professional, yet friendly. My favorite part was how organized the session was, but how it still flowed very naturally. We got to work right away, she asked the right questions, pushing me to dig deeper and (as cheesy as it may sound) to dream bigger. If you’re willing to do the hard work I am positive that Amanda will direct you towards success by challenging you and supporting you at the same time."

    Kirill, CEO & Founder

    "Amanda's passion for coaching and her unstoppable enthusiasm for people and their stories led me to join her for the Alchemy program. Having been open to working on my leadership skills this was a great opportunity to do it in a structured, emotionally open and intellectually honest way. Amanda's depth of knowledge in the field makes it easier to trust her and accept her as a guide in this journey. She isn't afraid of asking the tough and challenging questions, leading one to great discoveries about individual blind spots and things to work on. What is just as important is her ability to then have tools and exercises ready to tackle these issues in a very productive and constructive manner. I would recommend Amanda's course to anyone who is ready to take their leadership and self-awareness to the next level."


    Ashlee, Entrepreneur & Content Strategist

    "This was the most useful coaching experience I’ve ever had. I think it was a combination of where I was in my business and Amanda’s style, but the session allowed me to imagine alternatives to how I’m able to run my business and serve my clients.  

    Amanda’s style resonated with me—big picture, but tactical; no-nonsense, but encouraging; non-judgmental, but in a way that holds you accountable.


    What was most unique, and probably the most impactful, were the visioning and brainstorming techniques Amanda used. They helped me get out of my head so I could reflect on what I want and what I offer without the filtering and judgement I naturally apply to all my thoughts."

    Arielle, Entrepreneur & Brand Coach

    "Amanda has a knack for asking really powerful questions that lead you to your own solutions. What I’ve found from my time with Amanda is, she helps me see that I already know the answer to some of my biggest challenges. She guides me to my own solutions by holding space for me and asking questions that help me see things from a different perspective. She gets me out of my own head. She’s gifted at what she does. Five stars”

    Sarah, Business Owner

    "Amanda is an inspiring coach to work with. She provides a safe and supportive environment, and I trust her fully. I had been carrying some guilt around for a while, which blocked moving forwards. We spent time working on this and through her coaching, I could go much deeper. Felt a lightness and clarity after our sessions. Her coaching is a powerful experience."

    Mariaelena, Entrepreneur & Mom

    "Thanks for being in my life. You help me feel good about myself and I love that you push me and challenge me. I give you permission to push harder and challenge me more. I’m ready. I want it!"

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