• Transformational Leadership Coaching & Programs

    in Berlin and Online

    We work with visionary leaders and entrepreneurs, like you, who want to transform their leadership by building self-awareness, courage and resilience.


    Many of us are called to be leaders, but we don't know how. We want to lead from our hearts and follow our intuition, but fear keeps us stuck in a place of self-doubt.


    The world needs more visionary leaders who can create positive change by leading with their heart and following their intuition.


    But it's hard to find the courage needed for transformational leadership when you're caught up in your own fears and limiting beliefs.

    Let’s change that. We will help you dream bigger than you ever thought possible and get clarity on your vision. By working together, you will access your inner wisdom so that you can become a leader who inspires others while staying true to yourself. I will push your comfort zone as well as challenge any limiting beliefs or fears holding you back from being a truly transformative leader.

    We work with visionary leaders and entrepreneurs to go from feeling disconnected from their work, lacking a clear vision, and showing up with half their heart to accessing their intuition, mastering their self-awareness, and bringing more joy into their business and life.

  • Our Team

    Amanda Parker

    Founder, The Courage Factory
    Leadership Coach & Facilitator

    Amanda is the Founder of The Courage Factory® and Creator of the Alchemy Transformational Leadership Program.


    Through a unique mix of business and leadership expertise and a deep foundation in energy work and transformational practices, Amanda helps her clients do the deep inner work which allows them to truly lead a business and life they love. Her work focuses on empowering leaders to build practices and behaviors that help them increase their resilience and confidence as a leader.


    Amanda supports leaders and organizations to thrive in continually changing circumstances - bolstering their business practices to ensure they know how to Lead Virtual (and Hybrid) Teams, Lead Through Change, and instill Transformational Leadership practices in their day-to-day business.

    Annie Faulkner

    Leadership Expert & Transition Coach

    Supporting leaders to feel more confident about themselves and their ability to tackle complex situations, as a transition coach working in these challenging times, Annie brings her skills in facilitating health, resilience and critical thinking for individuals, teams and business. Boosting the confidence of leaders has led to improved performance, better team effectiveness and even transformed whole companies.


    For over fifteen years Annie has been at the frontline of international global businesses transformation. Transferring these skills to personal transformation through coaching, design thinking, strategic storytelling, creative dialogue and leadership conversations she now focuses on new forms of work. Her passion lies in the neuroscience behind coaching the whole person within their reality, bringing openness, humility and energy to every assignment.

  • Maria, Brand Strategist & Designer

    "Amanda is gifted at what she does. She has a demeanor that makes you comfortable right away and allows you to open up. She’s professional, yet friendly. My favorite part was how organized the session was, but how it still flowed very naturally. We got to work right away, she asked the right questions, pushing me to dig deeper and (as cheesy as it may sound) to dream bigger. If you’re willing to do the hard work I am positive that Amanda will direct you towards success by challenging you and supporting you at the same time."

    Kirill, CEO & Founder

    "Amanda's passion for coaching and her unstoppable enthusiasm for people and their stories led me to join her for the Alchemy program. Having been open to working on my leadership skills this was a great opportunity to do it in a structured, emotionally open and intellectually honest way. Amanda's depth of knowledge in the field makes it easier to trust her and accept her as a guide in this journey. She isn't afraid of asking the tough and challenging questions, leading one to great discoveries about individual blind spots and things to work on. What is just as important is her ability to then have tools and exercises ready to tackle these issues in a very productive and constructive manner. I would recommend Amanda's course to anyone who is ready to take their leadership and self-awareness to the next level."


    Ashlee, Entrepreneur & Content Strategist

    "This was the most useful coaching experience I’ve ever had. I think it was a combination of where I was in my business and Amanda’s style, but the session allowed me to imagine alternatives to how I’m able to run my business and serve my clients.  

    Amanda’s style resonated with me—big picture, but tactical; no-nonsense, but encouraging; non-judgmental, but in a way that holds you accountable.


    What was most unique, and probably the most impactful, were the visioning and brainstorming techniques Amanda used. They helped me get out of my head so I could reflect on what I want and what I offer without the filtering and judgement I naturally apply to all my thoughts."

    Arielle, Entrepreneur & Brand Coach

    "Amanda has a knack for asking really powerful questions that lead you to your own solutions. What I’ve found from my time with Amanda is, she helps me see that I already know the answer to some of my biggest challenges. She guides me to my own solutions by holding space for me and asking questions that help me see things from a different perspective. She gets me out of my own head. She’s gifted at what she does. Five stars”

    Sarah, Business Owner

    "Amanda is an inspiring coach to work with. She provides a safe and supportive environment, and I trust her fully. I had been carrying some guilt around for a while, which blocked moving forwards. We spent time working on this and through her coaching, I could go much deeper. Felt a lightness and clarity after our sessions. Her coaching is a powerful experience."

    Mariaelena, Entrepreneur & Mom

    "Thanks for being in my life. You help me feel good about myself and I love that you push me and challenge me. I give you permission to push harder and challenge me more. I’m ready. I want it!"

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