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Do You Know Why You Do What You Do?

Does your work matter to you?

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I recently had a powerful conversation with a coach in which she asked me "Why does leadership matter to you?" I have to admit, it threw me for a loop. It seems so obvious to me, why I would want to work with leaders, but in that moment I couldn't articulate it.

I simply stared at her and said, "I don't know."

I spent the next several days thinking about the question, wondering what it was about empowering leaders that called to me. I came up short – unable to connect with purpose or meaning. How were leaders any different than “regular” people, after all? What difference did it make if I impacted the lives of men and women at all stages of professional development. What impact did I truly want to have on the lives of leaders.

I felt like a fraud. I couldn’t even answer this simple question. A question that ties a red thread through all of the work that I do.

Such a simple reflection can create so much upheaval and inner work. Am I truly connected to the work that I’m doing? Am I coming from heart-centered place? Am I taking the “easy route”?

I was once again reminded of the power of coaching. The ability of a seemingly simple, yet incredibly powerful question to throw a curveball in my surface level routine, and beg me to pay attention to what I am doing in the world. To truly connect to my heart, to my intuition, and to work from that place. To remind myself why this work matters.

And today, as the clouds lifted and sun has come back out above the Berlin sky, it suddenly dawned on me. WHY leadership matters to me.

I believe there is a better way to be in the world and it starts with our leaders – those that guide us to our futures.


I believe in a world where leaders are compassionate, empathetic, passionate and heart-centered. Where leaders make courageous choices and lead from their heart. They have the goal to positively impact the world and the people around them.

Because we desperately need a paradigm shift of leadership for profit to leadership for social impact.

The future of leadership requires leaders who are:

  • Self-reflected
  • Heart-centered
  • Courageous
  • Compassionate
  • Service focused
  • Curious

This is why I do what I do. This is the gift I bring to this world. Creating a better version of our future through developing leaders that genuinely believe in creating a better world.

How would you answer that question? Why does [insert what you do here] matter to you?